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Helping entrepreneurs, executives, business leaders, and educators get to the heart of their stories.

Council Post: Five Ways Legal Teams Can Begin To Leverage Artificial Intelligence

Phil Sokowicz is the co-founder and Managing Director of the legal tech company helpcheck, providing people with easy access to justice.

We’ve seen artificial intelligence technology deployed across a number of industries, making it possible to complete laborious tasks with more speed, accuracy and efficiency. The legal sector is no different. As more firms lean into digital innovation and the use of AI to automate day-to-day tasks, AI is capable of improving services and increasing productivit

Council Post: How Is Social Media Affecting Workplace Mental Health?

I recently watched an interview with a marketing professor on the topic of social media and its potentially damaging effects on users’ mental health, particularly teens and pre-teens. His opinion was unequivocal. “I would rather give my kids a fifth of Jack Daniels than allow them access to Instagram,” he said. Similar opinions have been expressed in documentaries like The Social Dilemma, where former Silicon Valley developers (the guy who invented Facebook’s “like” button, for example) remind u

Council Post: Find Your Next Pathway To Promotion

Dr. Aimee Vickers Sanchez is a Neuropsychologist, Organizational Consultant and Executive Coach. Visit her at dravsanchez.com.

What happens to your goals when you’ve worked hard and performed well, yet continue to be passed over for promotion? Or climbed to what you thought was the top of the ladder, only to fall halfway down?

I see it time and again in my practice: high-performing professionals with careers that have stalled for a variety of reasons. Fear, systemic issues or diminished visibi

How To Build Organizational Culture When Working Remotely

Companies everywhere are shifting their teams to permanent remote or hybrid work, partly to accommodate the majority of knowledge workers who say they want flexible work options post-pandemic. Many organizations considered WFH a temporary fix in the early days of Covid but are now facing the challenge of reimagining, redefining or growing their company cultures as we collectively acknowledge the traditional workplace no longer exists.

Many of the office-centered traditions that once bolstered a

The Three Elements of Nonprofit Digital Strategy

We hear frequently from organizations about their nonprofit digital strategy, and the conversation usually goes something like this:

“We need to raise X dollars in donations in the next fiscal year, so we’re launching a Facebook Fundraiser and a crowdfunding campaign. What do you think?”

“We’re posting a new initiative on Instagram, Twitter and LinkedIn to get in front of all our stakeholders. How many times should we post each week?”

“End-of-year is approaching so we’re emailing our biggest

Design Thinking for Innovation in Purpose-Driven Organizations

In recent years, the concept of “design” in business has taken on a greater role than how it’s classically been defined (i.e., visual layout, graphics, branding, etc.). As organizations realize the importance of user feedback in developing both products and services, an entire methodology–referred to as design thinking–has evolved. Mission-based organizations can benefit from using design thinking for innovation to visualize problems more clearly, focus on solutions more creatively, and chart a

What is Digital Equity, Anyway?

As I was submitting talks to nonprofit marketing and technology conferences last year, I was struck by how often I kept coming across a specific term on the conferences’ websites and event content. It was something I had heard and seen in passing before, but the frequency with which I was now seeing it made me pay attention. The term was Digital Equity.

Now, I understood what digital equity implied, but I never fully appreciated how far-reaching it was, or how deeply the lack of it affected our

Nonprofit Technology and Your Organization’s Long-term Success

Although it’s taken a while, more nonprofits and socially-conscious organizations are embracing a digital-first mindset towards their marketing and operations. They’re realizing that the purposeful use of nonprofit technology, digital tools and online advertising is the most effective way to engage their supporters and stakeholders, as well as to manage critical functions like staffing, fundraising and membership development.

The organizations positioned to thrive in the coming years are those

Council Post: Key Strategies For Leading Culture Change In 2022

Of all the organizational phenomena that have been studied for decades, culture remains one of the more difficult concepts to define, yet is a foundational pillar for any organization’s success.

Conceptually, culture is invisible, but it’s as powerful in its impact on a group or an organization as personality and character are on an individual. And just as our individual personalities may evolve after experiencing a catastrophe, organizational culture is ripe for renewal after surviving a crisi

Council Post: Real Relationships And Why They Matter

Chief Experience Officer with Livly, a PropTech Company whose mission is to create a better life for every resident and community manager.

Earlier this year, I wrote about how I took advantage of the pandemic lockdown and dismantled my work life in order to answer the question “What do I want?”.

After several months of reevaluating my priorities and defining how and with whom I’d spend my time and energy, I got back into the hectic world of business consultation. I’ve been inspired by how easi

Council Post: How To Position Your Company To Avoid The Great Resignation

It’s no secret that U.S. workers are leaving their jobs in record numbers in what’s been dubbed ‘The Great Resignation.’ More than 11 million workers left their jobs between April and June of 2021 according to the U.S. Department of Labor. And a study by Adobe, the software and data analytics company, found more than half of the younger respondents ages 18-24, or Gen Z, reporting that they intend to leave their job within the next year. Of the Gen Z respondents, 59% reported dissatisfaction with

Council Post: Negotiation Preparation: It’s All In Your Mind

Dr. Aimée V. Sanchez is a Neuropsychologist, Organizational Consultant and Executive Coach. Visit her at dravsanchez.com.

In my many years of coaching clients, I’ve learned that a successful negotiation is 80-90% preparation. And to prepare properly for a negotiation, your aim is to control the controllables, starting with your mindset.

What comes to mind when you hear “negotiation”? Do you picture a lawyer in a courtroom playing hardball? Or in the hot seat haggling with your boss?

More impo

Council Post: Is A Lack Of Self Confidence Holding You Back?

Dr. Aimée V. Sanchez is a Neuropsychologist, Organizational Consultant and Executive Coach. Visit her at dravsanchez.com.

I have a confession to make. Even though public speaking is a big part of my work as an executive coach, I don’t like speaking in front of people. In fact, public speaking might be the most difficult part of my job. I taught college for a number of years, and had such terrible nerves I would “lose my lunch,” so to speak, for an hour before class and two hours after. I was fi

Do You Even Need to Hire a Marketing Agency?

I have a personal story that, believe it or not, illustrates why partnering with a marketing agency could be one of the smartest decisions you’ll make for your business.

Last year, after a series of mammograms came back with concerning results, I had a lumpectomy and biopsy at a well-respected hospital in the area.

After the surgery I had a long, nerve-wracking weekend of recovery at home, waiting with my family for the results we knew wouldn’t be ready until the following week.

Almost immedi

Better Together | | Connecting Local Business

Some of my earliest childhood memories were formed from the backseat of my mother’s car as we drove around town posting real estate signs on lawns, attending open houses, or sitting on the floor of a conference room with crayons and coloring books while adults signed the stacks of settlement paperwork that would finalize the real estate transaction.

My mother had never worked outside the home before getting married and starting a family. But my dad, a successful Realtor® and real estate instruc

Is your business ready to thrive in a post-pandemic world?

Amy shares her thoughts on what successful businesses are doing well during the pandemic, and what you can do to ensure your business is well-positioned to thrive in a post-pandemic world.

Why are some businesses thriving during the pandemic while others are struggling?

I think the difference between “thrivers” and “survivors” has been a willingness from thrivers to accept the current realities and embrace creative solutions. Their ability to make adjustments and adapt allowed them to continue

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